A free interactive workbook

Get Out of Your Business Slump (in an hour)

You know you need a next thing to sell or give away, but every idea feels like a guess! This workbook walks you through a simple process for spotting exactly what your audience is already asking for, so your next offer writes itself instead of getting stuck in your head.

  • A simple framework for spotting what people actually want
  • An interactive tool you fill out right in your browser
  • A clear next step: a lead magnet or offer idea, not just theory
thatteachernetwork.com/audience-detective-workbook
Get out of your business slump
A workbook for creators
✓ Read the framework
✓ Print the field notes
Map the four forces
PUSH
PULL
ANXIETY
HABIT

What's inside the workbook

The four forces

Map the push, pull, anxiety, and habit behind every buying decision your audience makes.

The clue log

Collect real comments, DMs, and emails, then spot the pattern hiding in plain sight.

The sentence builder

Turn scattered clues into one clear sentence that tells you exactly what to build.

The product matcher

Match what you found to the smallest, simplest thing you could make next.

Alissa McDonald

Hi, I'm Alissa.

I really like business.

I've spent years building businesses, growing audiences, and creating digital products, always coming back to the same question: how do you know what to make next? The last thing we want to do is spend hours creating something, crossing our fingers, and hoping people buy or download.

This workbook is the process I use myself, and the one I wish someone had handed me years ago! 

It's free, it takes about 15 minutes to read through, and by the end you'll have language for your next offer straight from your own audience's mouths.

Ready to figure out what's next?

Drop your name and email below and the workbook is yours, free, right away.

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